“The close collaboration by this husband and wife team was evident in their amazing design…American Samoa you should be very proud of these designers.”
That’s how a spectator at the Pacific International Runway Fashion Show in Sydney, Australia on Saturday described fashions by Leuila and Joseph Ioane of Exclusive by Off Da Rock.
They were the first designers from American Samoa to be invited to the Sydney exhibition of fashion by top Pacific designers. 
And they definitely turned heads with their stunning collection of casual, evening and active wear, accentuated with their trademark elei motifs.
Leuila writes,”Our collection displayed on the red carpet Saturday reflects the love story of a fashion designer meets a tattoo artist …it is our story of love, love for each other, our family, our culture and most definitely in our Lord Jesus Christ.
She says, “Our designs are inspired by the bends of our culture which is represented in the patterns. The vibrant look, elegant and contemporary clothing are fun and can be worn at any event. Skin tight stretch fitted, the tatau is displayed boldly throughout and evenly to define the contour of the body. 
